Run for the Oceans: Join Us to Fight Marine Plastic Pollution
The oceans are at risk: marine plastic pollution is one of the biggest environmental issues in the world today.
In fact, 4-12 million tons of plastic trash enter the oceans from the coasts annually.
adidas, Parley for the Oceans and Runtastic have come together to raise awareness: between June 8 and July 8 we are running for the oceans! adidas will donate US$ 1 for every kilometer run, capped at one million US dollars, to the Parley Ocean Plastic Program.
How can I sign up and participate in the digital run?
For one month runners around the world come together to show their commitment to the cause, one kilometer at a time. Every run between June 8 and July 8 counts. Register in a snap and contribute your mileage:
Let’s save the oceans together! Register for the digital run in the Runtastic app now.
Good to know
You can, of course, run on your own whenever you want during this period and make great contributions. But if you want to connect with others and Run for the Oceans together, you can join the adidas Runners communities worldwide for weekly running sessions together.
Run and support the Parley Ocean Plastic Program
adidas will contribute US$ 1 for every kilometer we run together, capped at one million US dollars, to the Parley Ocean Plastic Program: the money raised will fund the roll-out of the Parley Ocean School Initiative in the Maldives. The initiative is an environmental education program which educates and empowers kids to become the next generation of Ocean Guardians through immersive experiences in the environment we are fighting to protect. With in-school and water sports activities, the program introduces youth to the underwater world and teaches them about the impacts of marine plastic pollution.
Join adidas x Parley Run for the Oceans events worldwide
adidas will also host several live events to make the digital Run for the Oceans campaign accessible to runners around the world. The adidas x Parley Run for the Oceans kickoff will take place in Los Angeles, CA on June 8, World Oceans Day 2018. You can also participate in the following events:
- Hong Kong (June 10)
- London (June 17)
- Barcelona (June 22)
- Berlin (June 22)
- Shanghai (June 23)
- Sao Paulo (June 24)
- New York City (June 26)
- Milan (June 29)
- Tokyo (June 29)
- Chengdu (June 30)
- Toronto (July 4)
- Paris (July 8)
Help us spread the word about Run for the Oceans by sharing the story on social media. The fate of our oceans is everyone’s responsibility. We’re all in this together. Let’s get running and start making a change!
#RunForTheOceans #adidasParley #Runtastic