CRM Manager (Technical Project & Lifecycle Management)
- full time
- Linz or Vienna
Want to support hundreds of millions of people in their fitness journey? Join the Runtastic team and work for the adidas Running app.
As a strong member of our innovative CRM Team, you will play an active role in the creation, implementation and execution of CRM strategies and roadmaps. You will be responsible for enabling the continuous and consistent testing, learning, and optimization in order to fully maximize the engagement of our users and strengthen our relationship with them in a fast-paced environment.
You’ll contribute by:
- Driving the business value in conversations between stakeholders and the CRM team as well as being the primary point of contact for our compliance and engineering teams
- Being the first line of support for fellow CRM Managers to set up messages and campaigns in the Customer Engagement Platform
- Collaborating with our CRM and Product Capabilities leaders to define quarterly goals as well as with Data Analysts to make data-driven improvements in the user lifecycle journey
- Implementing new capabilities and managing projects with multiple internal and external partners (e.g. Customer Engagement Platform provider)
- Ensuring correct application of our work guidelines for a successful collaboration with stakeholders
- Keeping up-to-date with industry trends, messaging capabilities and mobile platform innovations to improve our channels
- Setting up, monitoring, and analyzing multi-channel marketing campaigns to boost user engagement
- Monitoring and managing our internal reports and Jira flows
What makes you the right match:
- 4+ years of experience in CRM campaign or messaging journey management as well as with mobile messaging from the Marketing or the IT Project Management side
- Degree in Business Administration, (Digital) Marketing, or a related field
- Track record in working with omni-channel customer engagement platform (e.g. Emarsys, Braze or SFMC)
- Genuine interest in technology and mobile, being a digital native
- Experience in project management in a digital environment
- Ability to write effective problem statements as well as business and impact estimations in a high quality
- Strong communication skills as well as a creative and user-oriented attitude
- Proactive mindset with a passion for innovation and digital trends
- Detail-orientation and ability to connect the dots across different disciplines
- Excellent English skills
- Valid work permit to Austria
About Runtastic:
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- 6 weeks of paid vacation (instead of the Austrian standard of 5 weeks)
- Fancy offices with plenty of space for creativity and informal meetings, including the obligatory table tennis and foosball area
- Workations (work remotely from abroad for up to 20% of your annual working time while getting to know a new place or visiting friends and family)
- Learning and development budget for courses or conferences, in-house soft skills trainings and subsidized German language courses
- Attractive discounts on adidas products and access to our corporate benefits platform that contains over 1.500 different discount offers and shops
- Working café, terrace, and a play zone with table soccer for the well-deserved breaks
- Ongoing company parties and sponsored team events
- Quarterly "days of new ideas" (DONI) to try out new concepts & work with a variety of team members
- Holistic health package including subsidized massages, free psychological support, and health screenings
- Free in-office yoga classes, a calisthenics park on the rooftop terrace in Linz as well as budget for participating in sports events
- Grocery vouchers of € 2 per working day as well as fresh fruit and vegetables, healthy snacks, ice cream (during summer time), and beverages all day long in our offices
- All-team breakfast or brunch, provided by the company, every 2 weeks
- Visa sponsorship (incl. assistance from our in-house experts) and relocation package
- Hybrid work approach with 3 days (60%) per week home office possibilities and 2 days (40%) per week office fun
Nationalities 38
Number of employees 180
Proud part of 
And here’s the fine print: Compensation throughout the company includes fixed and variable monetary compensation as well as our benefits package. Our fixed salary for this position starts at EUR 54,503 gross per year (based on a 38.5 hours working week).Your actual offer depends on your skill set and experience. As variable component we have a Short-Term-Incentive plan in place.
Additionally, learn more about our benefits package here.
