#HOMETEAMHERO CHALLENGE 2020

EVERY ACTIVE MINUTE COUNTS

1.3M

Total Participants

2.5M

Collected Active Hours

1

Challenge in the adidas Runtastic Apps

6

Tracking Partners

What Is #HOMETEAM Heroes?

Medical staff, grocery store clerks, transportation employees, and many essential workers. All of them have been on the frontlines in 2020, risking their health and safety to keep our communities running during the global pandemic.

With the #HOMETEAMHERO Challenge in the adidas Training and adidas Running app, adidas Runtastic, Suunto, Polar, Garmin, Zwift, GMR, and Joyrun showed their gratitude to all heroes of our time.

Every Active Minute Counts

Running, cycling, strength training: for the #HOMETEAMHERO Challenge, fitness enthusiasts and athletes from different disciplines came together to dedicate their time and effort to our #HOMETEAM Heroes.

The amazing result: a total of 2.5M active hours were collected and an additional $1 million was donated to the WHO COVID-19 Solidarity Response Fund!

Our Tracking Partners

The fight against COVID-19 requires cooperation from all of us – we are in this together. For the #HOMETEAMHERO Challenge, adidas Runtastic has therefore brought in strong tracking and app partners such as Suunto, Polar, Garmin, Zwift, GMR, and Joyrun to support and communicate the challenge and donation relay to users all over the world.

What Is the WHO COVID-19 Solidarity Response Fund?

The World Health Organization (WHO) plays an important role in the fight against the global COVID-19 pandemic: it supports the countries in researching the infectious disease and taking appropriate measures.

The COVID-19 Solidarity Response Fund supports the needs-based care of infected people, provides frontline workers with essential equipment, produces evidence-based guidelines for health professionals, but also accelerates the development of vaccines, tests, and treatments.

“When COVID-19 struck in April 2020, it put most of the world into a full lockdown – no sporting events, no professional sports, no gyms, and an unclear path forward. The #HOMETEAMHERO Challenge was our response – a way to stay motivated, get fit, and have every minute of exercise count towards relief funds to health workers and researchers on the front line of the pandemic. In less than 10 days, adidas Runtastic and our partners enabled 1.7 million athletes to donate an additional US $ 1 million to the COVID-19 Solidarity Response Fund. It’s a great example of how when we work together, we can make an immediate impact on the world.”
– Scott Dunlap, CEO and General Manager at adidas Runtastic

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